About EthniQ Jewels
EthniQ Jewels was created with one clear belief: Indian jewelry should be beautiful, wearable, and honestly priced — not mass-produced junk sold at premium prices.
Our Story
Founded by Arin Mahajan and Ruhi Mahajan in 2020, EthniQ Jewels began after seeing the market flooded with low-quality artificial jewelry that looked good online but failed in real life.
What Makes Us Different
- Curated designs — not mass-produced junk
- Daily-wear comfort you can rely on
- Strict quality checks before dispatch
- Small-batch & limited stock collections
- Fair and honest pricing
- Cash on Delivery availability
- Video call support for confident buying
Quality, Materials & Finish
We deal in artificial / fashion jewelry and ensure skin-friendly materials, good finishing, daily comfort, and secure packaging. Every piece is checked before dispatch.
Our Promise
At EthniQ Jewels, we commit to honest pricing, transparent policies, a support-first approach, and continuous improvement in designs and service.
Who We Design For
EthniQ Jewels is for everyday office wear, subtle ethnic styling, thoughtful gifting, and women who prefer elegance over excess.
Rooted in India
We are an Indian brand, proudly operating from Pathankot, Punjab. Every order, every message, and every piece is handled with care.
Founder’s Note
We started EthniQ Jewels to fix what we felt was broken — poor quality, misleading pricing, and lack of trust. Our goal is simple: jewelry you feel confident wearing and comfortable buying.
— Arin Mahajan & Ruhi Mahajan